Michelle is a marketing aficionado with over 15 years of experience, with a robust B2B marketing background —particularly in SaaS. As a passionate and strategic storyteller, she’s an expert at crafting, curating, and customizing relevant content for specific audiences and targets. Some of her areas of expertise include AB(Everything) = Traditional Marketing + ABM branding and communications, lead generation, digital experiences (i.e., website launches, Google Ads, LinkedIn, etc.), and public/analyst relations.
Prior to joining CMB, Michelle was the Director of Marketing for AssureSign, and the Senior Marketing Manager at Revenue Analytics. Outside of work, Michelle is actively involved in her community. She is the Co-Chair and Board Member at the Technology Association of Georgia – Marketing Society, as well as a Board Member of the Clayton State Alumni Association, and Community Bucket.
In addition to driving the sales of CMB’s products and services, Michelle is an integral part of transforming how business feels through the partnership and collaboration across the ITA Group enterprise. The community of companies is comprised of CMB, Hartmann Studios, NKD, HTK, ITA Group, and International Travel Associates.