Haylee Beythan joined CMB in 2022, and previously worked with a variety of clients in numerous industries, such as luxury automotive, healthcare and insurance, title insurance, heavy equipment, and banking. Haylee leverages her knowledge in questionnaire development, event experiential and satisfaction research, and quantitative and qualitative methodologies to better understand her clients’ needs, objectives, and internal benchmarks. Her expertise also includes utilizing different EFM/CRM platforms and applications to gather and analyze data for reporting and presentations. Haylee earned a B.B.A in Marketing and Management and graduated Magna Cum Laude from Saginaw Valley State University, where she served as Vice President Research Supervisor and Marketing President during her business partnership experiences.