Brittany Meier

Qualitative Insights Consultant

Brittany is a mixed-methods researcher with experience in academic and industry spaces. Since joining CMB in 2022, she has partnered with research teams across industries to serve clients including Adobe, Airbnb, CarMax, Primark, and USPS. Her methodological expertise includes qualitative and quantitative approaches, spanning online IDIs, focus groups, and discussion boards. She brings deep experience in brand tracking, attitude and awareness testing, competitive analysis, and concept testing. Brittany is a co-leader for CMB’s Health and Wellness Committee and an active contributor to CMB’s themeAI coding team.

Brittany has a BS in Psychology from Juniata College and an MA in Industrial and Organizational Psychology from East Carolina University. She was named the 2022 Outstanding Occupational Health Psychology PhD student at East Carolina University. Outside of work, Brittany enjoys playing board games, cooking, participating in improv comedy, and reading thriller novels.

Read Brittany’s Thought Leadership